Booker, the UK ’s leading food & drink wholesaler, has launched a new and exclusive range of cooked meats. There are six products in the range and all are branded Deli Gold and dual price marked at £1.49 or two for £2.50.
Covering everything from honey roast ham and chicken roll to corned beef and wafer-thin turkey ham, the range offers superior quality meats that are great value for money and offer up to 38% POR for retailers. Available in shelf ready packaging and in a case size of six to minimize wastage, the new products offer retailers both convenience and efficiency.
“Booker is committed to increase our choice of products and this new range compliments our existing choice of products,” said Steve Fox, Sales Director – Retail. “These products help retailers sell more by encouraging shoppers to trade up to buying two packets and they still make over 26%. These are great quality products and there is choice to suit anyone’s taste so I would encourage all retailers to try the Deli Gold range.”
ENDS
Product |
Pack size |
WSP |
RSP |
POR |
Roast Ham |
6 x 125g |
£5.49 |
£1.49/ 2 for £2.50 |
38%/ 26% |
Honey Roast Ham |
Chicken Roll |
Corned Beef |
Waferthin Ham |
6 x 175g |
Waferthin Turkey Ham |
For further information, please contact Melanie Balmer, PR Manager on tel: 01933 371139.