Booker, the UK’s leading food & drink wholesaler, has launched a new ‘Student Specials’ promotion to help independent retailers capture sales as the autumn term begins. Available from 8th September until 5th October the deals offer a fantastic range of beers, wines and sprits as well as grocery products, health & beauty and also highlight the amazing value available from Euro Shopper.
All of the products have been specially selected to appeal to students and retailers increase their sales and profits. To help independent retailers maximise their sales, Booker has produced free-of-charge shelf barkers to convert the promotions into shopper deals. These include:
DESCRIPTION |
SIZE |
WSP |
RRP |
POR |
Heinz Beans (4 for 3 pack) |
6 x 4 x 415g |
£8.69 |
£1.75 |
17.2% |
Pot Noodle P/M 99p |
12 x 90g |
£6.99 |
99p |
22.3% |
Sandy Cove Wine |
6 x 75cl |
£10.99 |
Any 2 for £5 |
13.9% |
Lambrini |
6 x 1.5 litre |
£10.99 |
2 for £5 |
13.9% |
Happy Shopper Soup pm 55p / 2 for £1 |
6 x 400g |
£1.99 |
Any 2 for £1 |
33.6% |
Salt ‘n’ Pepper P/M £1 |
6 x 40g |
£4.49 |
£1 |
25.1% |
Bachelor’s Super Noodles |
8 x 100g |
£2.99 |
Any 2 for £1 |
25.2% |
Dolmio Lasagne Sauces P/M £1.85 |
6 x 470g/500g |
£7.09 |
Any 2 for £3 |
21.2% |
Rustlers Range |
4 x Single |
£3.99 |
£1.29 |
22.6% |
VK Vodka Cherry/Blue |
6 x 70cl |
£9.79 |
Any 2 for £5 |
23.3% |
VK Vodka Ice/Blue |
12 x 275ml |
£7.99 |
£1 |
21.7% |
Olde English Cider |
24 x 500ml |
£12.99 |
4 for £3 |
15.2% |
“The ‘Back to College’ period is an important time for retailers to gain new shoppers,” said Steve Fox, Sales Director – Retail. “These promotions will help independent retailers increase their profits and by passing on the deals to their shoppers, they will make their store a destination for great value. We have also highlighted the everyday great value of Euro Shopper as we are confident the brand will appeal to students. I would encourage independent retailers to take a look at how they can build their business with this promotion.”
ENDS
Notes to Editors:
*Prices available until 5th October only
For further information, please contact Melanie Balmer in the Booker Press Office on tel: 01933 371139.